Revolutionize your AI-powered customer engagement synergy matrix
Write one template.
Personalize all of it.
HubSpot, Customer.io, PostHog, Mixpanel, Apollo — pick your poison. Drop your prompt. Watch real contact data flow through it. Hit generate. Export it anywhere. Then actually close your laptop.
Yeah, we named it after a ball of writhing rats.
That’s the brand now. Deal with it.
No card. No call. No “let’s sync next Thursday.”
The template
you write this once, then stop thinking about it
Draft a 100–150 word message in a casual, direct tone that does not sound AI-generated to HSfirst_name (APtitle at APorg_name).
They’re a APorg_estimated_num_employees-person company in APorg_industry on the MPplan_name plan. Currently in HSlifecycle_stage.
Reference something specific about their industry and how a team of APorg_estimated_num_employees would actually use us. Keep it under three sentences. End with a specific ask, not a generic CTA.
What you get
× every contact in your CRM
Hey Sarah — most 80-person fintech teams I talk to are still doing email personalization by hand. Saw Acme’s on the Growth plan, so you’re clearly past the “just blast everyone” phase. We help ops teams like yours cut that per-email time from 4 minutes to basically zero.
Worth 15 minutes to see if it fits? If not, no follow-up. Promise.
This hits different
The specificity of suffering
847
THE EXPORT-EDIT-PRAY CYCLE
pieces to personalize. So CSV export, copy-paste the first one, manually edit each one, lose two, use the wrong version. Your team is confused. Your manager asks why. You do it all again next week.
3
YOUR DATA LIVES IN SILOS
Your CRM knows who the contact is. Your analytics knows what they did. Your enrichment tool knows their company size. You know Excel. You're the only system that can talk to all of them. You are now the API. Congrats.
?
PRICING ROULETTE
dollars per 1,000. They won't tell you. The website says 'contact us.' Sales says 'it depends.' You have no idea if you're spending $20 or $200. This is intentional. We put ours on the page.
Still here? You know what you want.
No nonsense. No theater. This is it.
Three things. That is the entire product.
CONNECT
HubSpot, Customer.io, PostHog, Mixpanel, Apollo. OAuth or API key. Takes 30 seconds. Reads contact data only. Your credentials stay encrypted.
Five providers. LIVE. Real field counts. No vaporware.
WRITE
Template editor. Type {{ and your fields appear. Pick a sample contact. See the real output, live, as you type. No mockups. No "this is what it will look like." Actual data.
Type {{. Fields appear. Real data, real-time.
GENERATE
Choose a segment. See the cost. Press the button. Every contact gets a unique version, generated in the background while you step away. Seriously. Go outside.
Hit the button. Go outside. It runs without you.
“Where’s the 50-step setup wizard?”
We threw it away. You’re thanking us mentally right now.
Just what you need. Nothing else.
The actual feature list
LIVE PREVIEW
(not a rendering)See Sarah from Acme Corp, actual job title, actual company data, flowing through your template as you type. Real. Not placeholder text. Not "imagine if."
BACKGROUND BULK RUNS
(while you exist elsewhere)Your entire segment at once. 25 per batch, 5 parallel LLM calls. Sits in the background with live progress. Genuinely does not need you. Export to CSV, push to email, or pipe it wherever.
REAL DATA CONNECTORS
(five, working well)HubSpot for people. Customer.io for sending. PostHog for what they did in your product. Mixpanel for analytics. Apollo for B2B intel. Every field is a template variable. Blend them.
ACTUAL PRICING
(scroll down, it’s right there)Token-based. Free tier covers ~3,000–5,000 emails per month. Cost estimate shown before you hit generate. No surprises. No "contact us." The number is on the page.
Your data stays yours
Credentials encrypted at rest. Contact data ephemeral — processed once, never stored. Your templates and generated outputs stay in your account. That’s it.
Still reading? Let’s talk numbers.
No roulette wheel required
Pricing, but we tell you the number
Your templates consume tokens. 1 million tokens per month covers roughly 3,000–5,000 personalized pieces — emails, ad copy, landing pages, whatever you build. Free tier is genuinely free. Not a demo, not crippled, not “call sales to unlock.”
Start here
Free
$0
Startup
$49/mo
Growth
$199/mo
Enterprise
Custom
Free gets you 1M tokens, 2 connectors, and one concurrent generation. Enough to prove it works on real data. No expiration. No surprise paywall.
No card required. No call scheduled. Just use it.
If you need more, the tiers exist.
If free solves your problem, stay there. We’re not going to guilt-trip you about it.
Questions nobody asked
“Why Rat King?”
A rat king is when a bunch of rats get their tails tangled together. They move as one, eat as one, live as one. It’s disgusting. It’s impossible to look away from. Go Google it at 2 AM if you hate sleep.
It’s also your data stack. HubSpot tangled to Customer.io tangled to PostHog tangled to Mixpanel tangled to Apollo tangled to your email engine. You didn’t plan this. Nobody plans this. It happened. Now it’s your job to make it work.
Ratking embraces the tangle and puts it to work.
This is where the logos would go
Let’s be straight with you
Other SaaS sites put customer logos here as proof. We’re new. We’re tiny. We’re honest about both.
What we actually have
- One founder using this every day. Will email you back today. Maybe tonight.
- Working code. Right now. You can sign up and it functions.
- This website, hand-built by the same person who wrote the product.
- An email address that routes to a human: hello@ratking.ai
What we deliberately don’t have
- A sales team. Nobody is going to call you.
- 47 broken integrations. We do five, and they work.
- A chat widget that interrupts you in 3...2...1...
- A trial that expires and guilt-trips you. Ours stays free.
- The guts to promise we will “transform” anything
The product is the marketing.
Try it. It works or it doesn’t. If it doesn’t, leave. We’ll be fine.
Are you ready to embark on your digital transformation journey?
Just write it once.
Three minutes to your first batch. Connect. Write. Generate. Export anywhere. That is the entire flow.
No card. No call. No “let’s talk on a call.” Just sign up and use it.